CONNECT HELPCENTER · STORE SETTINGS AND APPEARANCE
Information pages and store content
Informational pages answer customers’ questions and present your business. The partner prepares accurate and approved information, while Connect fits it into the agreed store structure and design.
Each page should have a clear purpose. Introducing the company, contact information, shipping, returns, and frequently asked questions are not the same content and should reflect the actual way you do business.
01 · PREPARATION AND REVIEW
What content to prepare
For “About Us,” state what you do, whom you help, and what specifically distinguishes your offering. For contact information, prepare verified details, business hours, and the purpose of each channel.
Align information about shipping, payment, returns, and other terms with your business processes. Provide the required legal texts and policies in their approved version; publishing a template alone does not confirm that it suits your business.
02 · PREPARATION AND REVIEW
How to write useful and SEO-relevant text
Start with the customer’s question and answer it clearly in the first paragraph. Use descriptive headings, short paragraphs, and relevant links. The same keyword does not need to be repeated in every sentence.
Let the SEO title and meta description describe that specific page. Well-organized content and internal links help with understanding, but do not guarantee a position in search results. Do not copy descriptions from other stores or highlight unverified claims.
03 · PREPARATION AND REVIEW
Preparation, publishing, and maintenance
For each page, specify the name, purpose, final text, required photos, and the person who approved the content. Once the page exists, send its link and clearly mark the part that is being changed.
Review the published content in the appropriate language version. After changing terms or contact details, review other pages that mention the same information so that customers do not receive contradictory information.
Recommended workflow
List the required informational pages.
Prepare the texts and appropriate materials.
Collect content-related and required professional approvals.
Review the publication and its connection to the navigation.
Checklist for this topic
- Each page has a clear purpose and a person responsible for it.
- The details and business terms have been confirmed before publication.
- The titles and descriptions correspond to the content of the specific page.
- The links and language versions have been checked.
- Content maintenance after changes has been agreed upon.
The appearance of the administration area and the availability of fields depend on your account, theme, and activated services. Design and technical changes are carried out by the Connect team according to the agreed scope. If the purpose of a setting is unclear, request a review before making changes.
Frequently asked questions
Does Connect write all texts automatically?
We agree on the scope of content preparation and editing in the offer. The partner confirms the accuracy of business information and provides the necessary approved terms.
Can we place the same text in multiple locations?
A short summary can link to the main page. It is important to avoid multiple different versions of the same terms and unnecessary repetition of entire texts.
CONTINUE WITH PREPARATION
